“Jackass meets Facebook, only better, much better!”

That’s how Al Gosling describes his latest venture www.exbrag.com. The Chief Executive of the Extreme Group, which now includes a TV channel, theme parks, hotels and cafes, has teamed up with online daring site Bragster to create an “extreme” social networking online experience, where profiled users can dare each other to do crazy things and post up evidence to earn ‘brag bucks’.

You can also log on and challenge Mr Chief Exec himself!