Oh dear Peter
Mr Jone’s Tycoon on ITV has been ripped apart by ITV due to appalling viewing figures. The business-based reality show - fronted and produced by Peter Jones - debuted last week to 2 million viewers but lost 100,000 on its latest outing last night. The figures are significantly down on ITV1’s year-to-date slot average of 4.5 million.
The series will return on Monday, July 9 as a 30-minute format for the 10pm slot. An unconfirmed 90-minute drama will now air next Tuesday, July 3.
“Tycoon has been moved into a new slot,” confirmed a spokeswoman. “ITV1 has performed very strongly so far in 2007, with some of our best results for three years, and we have taken a commercial decision to protect that performance. Happily we have been able to return the series to a new slot.”
Stick to what you know Peter!